RESEARCH PAPERS & ARTICLES

Advertising Age: For Greater Impact, Understand the Problems Your Target Is Trying to Solve
APR 28 2008; By Mark Johnson and Joe Sinfield (research papers and articles)

Harvard Business Online Blog by Scott D. Anthony
APR 15 2008; By Scott D. Anthony (research papers and articles)

The Huffington Post
APR 14 2008; By Scott D. Anthony (research papers and articles) ( business model innovation merger and acquisition )

BusinessWeek.com: There are four key elements to moving down market. Look at the success Dow Corning, Charles Schwab, and Cisco have had...
APR 1 2008; By Scott D. Anthony (research papers and articles) ( down-market move technology )

Forbes.com
FEB 8 2008; By Scott D. Anthony and Brad Gambill (research papers and articles) ( emergent strategy innovation process new growth businesses )

Practice for Patients: Are retail health clinics, like MinuteClinic, the future of primary care?
JAN 1 2008; By Steve Wunker (research papers and articles) ( business model innovation healthcare retail )

Innosight White Paper: Getting transformation right requires simultaneously managing challenges related to dedicating resources, selecting lead innovative initiatives, creating tools and approaches, and changing...
JAN 1 2008; By Innosight team (research papers and articles) ( emergent strategy transformation innovation engine )

MIT Sloan Management Review
JAN 1 2008; By Scott D. Anthony and Mark Johnson and Joe Sinfield (research papers and articles) ( strategy new growth businesses innovation portfolio )